Adhesive tape can play an important role in the company promotion industry, providing a variety of innovative solutions. First, adhesive tape can be used to make customized promotional materials, such as tape with company logo or slogan, which can be used as gifts or giveaways to increase brand exposure. Secondly, the application of adhesive tape on product packaging can enhance the brand image. By using adhesive tape with company characteristics, consumers can enhance their memory of the brand.